Great West Media LP is committed to producing quality journalism in Alberta, providing credible and reliable news information in both online and print formats. The company holds its readers in the highest regard because we believe that producing quality journalism results in a strong product for both the public and our advertisers. We are dedicated to providing the best community news in Canada!
ADVERTISING
Your advertising dollars are an investment, not an expense. At Great West Media, our core belief is that sales follow readership. Our reputation for excellence is unmatched in Alberta where we reach 76 percent of all adults in our markets. In other words, when you do business with Great West, you can be confident that your advertising will deliver results.
Great West Media LP will deliver your message to more than 925,000+* readers in 19 vibrant and diverse markets in the economic heart of Canada’s most prosperous province. Or go online where our commitment to digital sets our publications apart as the top-ranked community news sites in Alberta, delivering over 1.8 million** monthly impressions and growing.
*Source: Google Analytics October 2023 + Print Circulation October 2023
**Source: Google Analytics October 2023
DIGITAL AGENCY
Great West Media’s digital division specializes holistic marketing campaigns that help connect local businesses to the audiences in the communities we serve and beyond. We offer the following digital marketing options for our clients.
- On-Network Display Advertising across the Great West Media Network of 740,000+* readers to boost brand recognition, business announcements, sales, events & more.
- Video Advertising that helps create deep lasting connections with our readers.
- Business Spotlights that showcase your organization, build trust, credibility, and help created deep emotional connections with our readers giving them an in depth look at your business, employees, innovations, and more.
- Email Newsletter Display Advertising where you can reach a premium audience that is highly loyal and local. Subscribers to our free email newsletters receive the latest headlines.
- Hot Summer & Cool Winter Guides that are published online across the Great West Media Network providing a low cost monthly advertising solution that is province wide. We position your display ad next to highly engaging premium Alberta content.
- Digital Sponsorship opportunities with our Digital Edition, Gas & Weather pages, or our Polls.
- Directory listings. We place your company bio, links to your website and social pages + more in front of our readers in a Google searchable directory.
- Programmatic Display Advertising. We find your audience wherever they might be using targeting tactics like Site Retargeting, Search Targeting, Contextual Targeting, and Geo-Fencing + Conversion Zones.
- Audio Programmatic. Powerful, listener-level targeting using programmatic targeting.
- Digital Out Of Home (DOOH) Advertising. We deliver campaigns across digital screens using machine learning and computing to plan, buy, target, sell, deliver and measure ads.
- Connected TV Programmatic Advertising. Your display ads using Addressable, Behavioural, and Demographic targeting to read your ideal audience.
- Search Engine Marketing (Google Ads). We put your business in front of potential customers actively looking for your products and services.
- Search Engine Optimization (SEO). We help you get found on Google, Yahoo, and Bing with a customized program that begins with keyword recommendations based on current search rank and number of actively monthly searches.
- Content Management. We leverage what we do best, telling your story, to produce blog content, website content, and sponsored content.
- Social Media Advertising. We help you get likes, followers, and your messaging across Facebook and Instagram.
- Social Media Management (Organic). We take care of your social media so you can take care of your business.
- Responsive Websites & Web Hosting. Your website is the digital version of your business and the first impression you make to potential customers online. We help you build your digital footprint where customers go to research your company, products and services.
WEB PRINTING
Gazette Press is our commercial printing division, offering 24/7 services to the publications in our chain and a wide variety of commercial customers. We specialize in printing newspapers, directories, flyers, calendars, and periodicals. Gazette Press operates from our St. Albert location.